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The Resource A scientist's guide to talking with the media : practical advice from the Union of Concerned Scientists, Richard Hayes and Daniel Grossman

A scientist's guide to talking with the media : practical advice from the Union of Concerned Scientists, Richard Hayes and Daniel Grossman

Label
A scientist's guide to talking with the media : practical advice from the Union of Concerned Scientists
Title
A scientist's guide to talking with the media
Title remainder
practical advice from the Union of Concerned Scientists
Statement of responsibility
Richard Hayes and Daniel Grossman
Creator
Contributor
Subject
Language
eng
Summary
"In this book, Richard Hayes and Daniel Grossman draw on their expertise in public relations and journalism to empower researchers in a variety of fields to spread their message on their own terms. The authors provide tips on how to translate abstract concepts into concrete metaphors, craft soundbites, and prepare for interviews. For those looking for a higher profile, the authors explain how to become a reporter's trusted source - the first card in the Rolodex - on controversial issues." "A must-read for all scientists, this book shows how it is possible for the discoveries that hibernate in lecture halls and academic journals to reach a broader audience in a way that is accurate and effective."--Jacket
Cataloging source
DLC
http://library.link/vocab/creatorDate
1968-
http://library.link/vocab/creatorName
Hayes, Richard
Dewey number
500
Government publication
government publication of a state province territory dependency etc
Illustrations
illustrations
Index
index present
LC call number
Q225
LC item number
.H39 2006
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1959-
http://library.link/vocab/relatedWorkOrContributorName
  • Grossman, Daniel
  • Union of Concerned Scientists
http://library.link/vocab/subjectName
  • Science in mass media
  • Science news
  • Science
  • Communication in science
  • Information Dissemination
  • Mass Media
  • Science
  • Communication
Label
A scientist's guide to talking with the media : practical advice from the Union of Concerned Scientists, Richard Hayes and Daniel Grossman
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages [173]-181) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
We need to talk -- Hope for the best, prepare for the worst -- Why reporters do what they do -- Do you hear what you're saying? -- Mastering the interview -- A reporter's most trusted source : you -- Choosing the right communication tools -- The scientist as celebrity and activist
Control code
62533863
Dimensions
22 cm
Extent
xv, 200 pages
Isbn
9780813538570
Isbn Type
(alk. paper)
Lccn
2005035567
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other control number
  • 9780813538570
  • 9780813538587
Other physical details
illustrations
Label
A scientist's guide to talking with the media : practical advice from the Union of Concerned Scientists, Richard Hayes and Daniel Grossman
Publication
Bibliography note
Includes bibliographical references (pages [173]-181) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
We need to talk -- Hope for the best, prepare for the worst -- Why reporters do what they do -- Do you hear what you're saying? -- Mastering the interview -- A reporter's most trusted source : you -- Choosing the right communication tools -- The scientist as celebrity and activist
Control code
62533863
Dimensions
22 cm
Extent
xv, 200 pages
Isbn
9780813538570
Isbn Type
(alk. paper)
Lccn
2005035567
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other control number
  • 9780813538570
  • 9780813538587
Other physical details
illustrations

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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