The Resource Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes
Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes
Resource Information
The item Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-St. Louis Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-St. Louis Libraries.
This item is available to borrow from 1 library branch.
- Language
- eng
- Extent
- xxxiii, 396 pages
- Contents
-
- Beyond the ultimate question, and measurement and meaning of customer loyalty
- The structure of customer feedback programs
- Customer feedback programs and best practices study
- Strategy and corporate governance
- Business process integration
- Survey method
- Reporting
- Applied research
- Common roadblocks to increasing customer loyalty
- Turning data into profit the oracle way: using the customer experience to drive improvement and growth
- Development of a customer feedback program: the Akamai story
- Appendixes: A. Determining customer requirements
- B. Customer satisfaction questionnaire construction
- C. Measurement scales
- D. Frequencies, percentages, probabilities, histograms, and distributions
- E. Descriptive statistics
- F. Statistics, parameters, and sampling distributions
- G. Decision making and hypothesis testing
- H. T-tests
- I. Analysis of variance
- J. Regression analysis
- K. Factor analysis
- L. Table of random numbers
- Isbn
- 9780873897723
- Label
- Beyond the ultimate question : a systematic approach to improve customer loyalty
- Title
- Beyond the ultimate question
- Title remainder
- a systematic approach to improve customer loyalty
- Statement of responsibility
- Bob E. Hayes
- Language
- eng
- Cataloging source
- DLC
- http://library.link/vocab/creatorDate
- 1963-
- http://library.link/vocab/creatorName
- Hayes, Bob E.
- Dewey number
- 658.8/343
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415.525
- LC item number
- .H39 2009
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
-
- Customer loyalty
- Consumer satisfaction
- Customer services
- Label
- Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
- txt
- Content type MARC source
- rdacontent
- Contents
- Beyond the ultimate question, and measurement and meaning of customer loyalty -- The structure of customer feedback programs -- Customer feedback programs and best practices study -- Strategy and corporate governance -- Business process integration -- Survey method -- Reporting -- Applied research -- Common roadblocks to increasing customer loyalty -- Turning data into profit the oracle way: using the customer experience to drive improvement and growth -- Development of a customer feedback program: the Akamai story -- Appendixes: A. Determining customer requirements -- B. Customer satisfaction questionnaire construction -- C. Measurement scales -- D. Frequencies, percentages, probabilities, histograms, and distributions -- E. Descriptive statistics -- F. Statistics, parameters, and sampling distributions -- G. Decision making and hypothesis testing -- H. T-tests -- I. Analysis of variance -- J. Regression analysis -- K. Factor analysis -- L. Table of random numbers
- Control code
- 401714618
- Dimensions
- 24 cm
- Extent
- xxxiii, 396 pages
- Isbn
- 9780873897723
- Isbn Type
- (alk. paper)
- Lccn
- 2009023442
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)401714618
- Label
- Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
- txt
- Content type MARC source
- rdacontent
- Contents
- Beyond the ultimate question, and measurement and meaning of customer loyalty -- The structure of customer feedback programs -- Customer feedback programs and best practices study -- Strategy and corporate governance -- Business process integration -- Survey method -- Reporting -- Applied research -- Common roadblocks to increasing customer loyalty -- Turning data into profit the oracle way: using the customer experience to drive improvement and growth -- Development of a customer feedback program: the Akamai story -- Appendixes: A. Determining customer requirements -- B. Customer satisfaction questionnaire construction -- C. Measurement scales -- D. Frequencies, percentages, probabilities, histograms, and distributions -- E. Descriptive statistics -- F. Statistics, parameters, and sampling distributions -- G. Decision making and hypothesis testing -- H. T-tests -- I. Analysis of variance -- J. Regression analysis -- K. Factor analysis -- L. Table of random numbers
- Control code
- 401714618
- Dimensions
- 24 cm
- Extent
- xxxiii, 396 pages
- Isbn
- 9780873897723
- Isbn Type
- (alk. paper)
- Lccn
- 2009023442
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)401714618
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.umsl.edu/portal/Beyond-the-ultimate-question--a-systematic/7MHV443kd6E/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.umsl.edu/portal/Beyond-the-ultimate-question--a-systematic/7MHV443kd6E/">Beyond the ultimate question : a systematic approach to improve customer loyalty, Bob E. Hayes</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.umsl.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.umsl.edu/">University of Missouri-St. Louis Libraries</a></span></span></span></span></div>
