Coverart for item
The Resource Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig

Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig

Label
Brand failures : the truth about the 100 biggest branding mistakes of all time
Title
Brand failures
Title remainder
the truth about the 100 biggest branding mistakes of all time
Statement of responsibility
Matt Haig
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Haig, Matt
Dewey number
658.8/27
Index
index present
LC call number
HD69.B7
LC item number
H345 2003
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Brand loyalty
  • Brand choice
Label
Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages [301]-302) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
51519798
Dimensions
24 cm
Extent
viii, 310 pages
Isbn
9780749439279
Lccn
2003000966
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Label
Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig
Publication
Bibliography note
Includes bibliographical references (pages [301]-302) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
51519798
Dimensions
24 cm
Extent
viii, 310 pages
Isbn
9780749439279
Lccn
2003000966
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
Processing Feedback ...