Coverart for item
The Resource Comic strips and consumer culture, 1890-1945, Ian Gordon

Comic strips and consumer culture, 1890-1945, Ian Gordon

Label
Comic strips and consumer culture, 1890-1945
Title
Comic strips and consumer culture, 1890-1945
Statement of responsibility
Ian Gordon
Creator
Contributor
Subject
Genre
Language
eng
Summary
  • Contending that comic strips contributed to the expansion of a mass consumer culture driven by visual images, Ian Gordon shows how, in addition to embellishing a wide array of goods with personalities, the comics themselves increasingly promoted consumerist values and upward mobility. He details how "Gasoline Alley" advocated the enjoyment of cars and how 1920s working girl Winnie Winkle became an avid seeker of a middle-class lifestyle. Documenting the invention of the comic book in the 1940s, Gordon also describes the emergence of a super-licensed Superman, whose girlfriend Lois Lane even went on a shopping spree during a period of wartime rationing
  • Emerging just as Americans were beginning to define themselves less by what they made and believed and more by what they bought, comic strips were from the outset commodities sold by syndicates to newspapers nationwide. Ian Gordon demonstrates that the strips' most enduring role has been not only to mirror a burgeoning consumer culture but also to actively promote it
Cataloging source
DLC
http://library.link/vocab/creatorDate
1954-
http://library.link/vocab/creatorName
Gordon, Ian
Dewey number
741.5/973/09
Government publication
federal national government publication
Illustrations
illustrations
Index
index present
LC call number
PN6725
LC item number
.G59 1998
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Smithsonian Institution
http://library.link/vocab/subjectName
  • Comic books, strips, etc.
  • Popular culture
  • American literature
  • Animals, Laboratory
  • Cats
Label
Comic strips and consumer culture, 1890-1945, Ian Gordon
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 209-226) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • 5.
  • Envisioning Consumer Culture: "Gasoline Alley" and "Winnie Winkle," 1920-1945
  • 6.
  • The Comic Book: Comics as an Independent Commodity, 1939-1945
  • Epilogue: The Persistence of Comic Art as Commodity
  • App.
  • Circulation and Syndication Data
  • Table 1.
  • Circulation of Newspapers Examined, 1901-1913
  • Table 2.
  • 1.
  • Growth in Population and Newspaper Circulation, 1903-1913
  • Table 3.
  • Syndication of Comic Strips, 1903-1913
  • From Caricature to Comic Strips: The Shaping of Comic Art as Commodity
  • 2.
  • Comic Strips, National Culture, and Marketing: The Breadth of the Form
  • 3.
  • Comic Art and the Commodification of African American Typographies: The Limits of the Form
  • 4.
  • Comic Strips as Culture: From National Phenomenon to Everyday Life
Control code
37213727
Dimensions
24 cm
Extent
xi, 233 pages
Isbn
9781560988564
Isbn Type
(alk. paper)
Lccn
97025413
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
Label
Comic strips and consumer culture, 1890-1945, Ian Gordon
Publication
Bibliography note
Includes bibliographical references (pages 209-226) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • 5.
  • Envisioning Consumer Culture: "Gasoline Alley" and "Winnie Winkle," 1920-1945
  • 6.
  • The Comic Book: Comics as an Independent Commodity, 1939-1945
  • Epilogue: The Persistence of Comic Art as Commodity
  • App.
  • Circulation and Syndication Data
  • Table 1.
  • Circulation of Newspapers Examined, 1901-1913
  • Table 2.
  • 1.
  • Growth in Population and Newspaper Circulation, 1903-1913
  • Table 3.
  • Syndication of Comic Strips, 1903-1913
  • From Caricature to Comic Strips: The Shaping of Comic Art as Commodity
  • 2.
  • Comic Strips, National Culture, and Marketing: The Breadth of the Form
  • 3.
  • Comic Art and the Commodification of African American Typographies: The Limits of the Form
  • 4.
  • Comic Strips as Culture: From National Phenomenon to Everyday Life
Control code
37213727
Dimensions
24 cm
Extent
xi, 233 pages
Isbn
9781560988564
Isbn Type
(alk. paper)
Lccn
97025413
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
Processing Feedback ...