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The Resource Convergence culture : where old and new media collide, Henry Jenkins

Convergence culture : where old and new media collide, Henry Jenkins

Label
Convergence culture : where old and new media collide
Title
Convergence culture
Title remainder
where old and new media collide
Statement of responsibility
Henry Jenkins
Creator
Subject
Language
eng
Summary
"Convergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America{u2019}s most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. He takes us into the secret world of Survivor Spoilers, where avid internet users pool their knowledge to unearth the show{u2019}s secrets before they are revealed on the air. He introduces us to young Harry Potter fans who are writing their own Hogwarts tales while executives at Warner Brothers struggle for control of their franchise. He shows us how The Matrix has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels.Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war. Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children."--Publisher's website
Cataloging source
DLC
http://library.link/vocab/creatorDate
1958-
http://library.link/vocab/creatorName
Jenkins, Henry
Dewey number
302.230973
Illustrations
illustrations
Index
index present
LC call number
P94.65.U6
LC item number
J46 2006
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Mass media and culture
  • Popular culture
Label
Convergence culture : where old and new media collide, Henry Jenkins
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 261-278) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
64594290
Dimensions
24 cm
Extent
xi, 308 pages
Isbn
9780814742815
Isbn Type
(cloth : alk. paper)
Lccn
2006007358
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other control number
9780814742815
Other physical details
illustrations
Label
Convergence culture : where old and new media collide, Henry Jenkins
Publication
Bibliography note
Includes bibliographical references (pages 261-278) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
64594290
Dimensions
24 cm
Extent
xi, 308 pages
Isbn
9780814742815
Isbn Type
(cloth : alk. paper)
Lccn
2006007358
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other control number
9780814742815
Other physical details
illustrations

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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