Coverart for item
The Resource Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations, Derek R. Allen, (electronic resource)

Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations, Derek R. Allen, (electronic resource)

Label
Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations
Title
Customer satisfaction research management
Title remainder
a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations
Statement of responsibility
Derek R. Allen
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1959-
http://library.link/vocab/creatorName
Allen, Danica R.
Dewey number
658.8/343
LC call number
HF5415.335
LC item number
.A432 2004
http://library.link/vocab/relatedWorkOrContributorName
American Society for Quality
http://library.link/vocab/subjectName
  • Consumer satisfaction
  • Customer loyalty
  • Customer services
  • Customer services
  • Marketing research
Label
Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations, Derek R. Allen, (electronic resource)
Instantiates
Publication
Note
"American Society for Quality."
Bibliography note
Includes bibliographical references (p. 233-238) and index
Contents
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
Control code
OCM1bookssj0000887213
Dimensions
24 cm.
Dimensions
unknown
Extent
xv, 248 p.
Governing access note
License restrictions may limit access
Isbn
9780873895934
Isbn Type
(hard cover, casebound)
Lccn
2004003921
Other physical details
ill.
Specific material designation
remote
System control number
(WaSeSS)ssj0000887213
Label
Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations, Derek R. Allen, (electronic resource)
Publication
Note
"American Society for Quality."
Bibliography note
Includes bibliographical references (p. 233-238) and index
Contents
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
  • Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments
Control code
OCM1bookssj0000887213
Dimensions
24 cm.
Dimensions
unknown
Extent
xv, 248 p.
Governing access note
License restrictions may limit access
Isbn
9780873895934
Isbn Type
(hard cover, casebound)
Lccn
2004003921
Other physical details
ill.
Specific material designation
remote
System control number
(WaSeSS)ssj0000887213

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
Processing Feedback ...