Coverart for item
The Resource Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation, Carolyn Blunt and Martin Hill-Wilson ; cover design by Andrew Ward, (electronic resource)

Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation, Carolyn Blunt and Martin Hill-Wilson ; cover design by Andrew Ward, (electronic resource)

Label
Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation
Title
Delivering effective social customer service
Title remainder
how to redefine the way you manage customer experience and your corporate reputation
Statement of responsibility
Carolyn Blunt and Martin Hill-Wilson ; cover design by Andrew Ward
Creator
Contributor
Subject
Language
eng
Summary
Annotation:
Cataloging source
CaPaEBR
http://library.link/vocab/creatorName
Blunt, Carolyn
Dewey number
658.812
LC call number
HF5415.335
LC item number
.B586 2013eb
http://library.link/vocab/relatedWorkOrContributorName
  • Hill-Wilson, Martin
  • Ward, Andrew
http://library.link/vocab/subjectName
  • Consumer satisfaction
  • Customer relations
  • Customer services
Summary expansion
Social Customer Service is new. It is taking customers and organisations into untested ways of relating: transparently, collaboratively, instantly. The consequences of great and poor service are forever changed.Customer appetite has promoted this form of interaction to the very front of a race to understand. How do digital brands and empowered customers actually behave?Social Customer Service has become Marketing's R&D lab and a listening hub for the rest of the organisation. It is now where corporate reputations are most likely to be won and lost.'Delivering Effective Social Customer Service' is a complete reference for achieving excellence in this new discipline. It caters to both novice and expert. It is perfect source material for service leaders and digital marketers to read together. Every CXO will recognise in the book a blueprint from which to build their next generation organisation. Even ambitious team leaders should snag a copy for instant subject matter expertise kudos!The centre of the book offers an in depth self-assessment of the competencies that matter. The book is jammed full of strategic insight, action lists, best practice tips and interviews. All the resources anyone needs to build a solid strategy and roadmap.Early adopter workshops based on the book have already taken place and will continue to be offered as another way of engaging with the book's key lessons. An online resource of the reference material is also provided. Options for an online community are under consideration.This book is the first of its kind. A distillation of what has so far been collectively discovered. Then filtered and expanded through the collective experience of two leading authorities on customer service: Carolyn Blunt and Martin Hill-Wilson
Label
Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation, Carolyn Blunt and Martin Hill-Wilson ; cover design by Andrew Ward, (electronic resource)
Instantiates
Publication
Note
Includes index
Control code
OCM1bookssib030671556
Dimensions
unknown
Extent
1 online resource (252 pages)
Governing access note
License restrictions may limit access
Isbn
9781118770566
Isbn Type
(e-book)
Note
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Other physical details
illustrations
Specific material designation
remote
System control number
(WaSeSS)ssib030671556
Label
Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation, Carolyn Blunt and Martin Hill-Wilson ; cover design by Andrew Ward, (electronic resource)
Publication
Note
Includes index
Control code
OCM1bookssib030671556
Dimensions
unknown
Extent
1 online resource (252 pages)
Governing access note
License restrictions may limit access
Isbn
9781118770566
Isbn Type
(e-book)
Note
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
  • Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Other physical details
illustrations
Specific material designation
remote
System control number
(WaSeSS)ssib030671556

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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