The Resource Identity designed : the definitive guide to visual branding, David Airey
Identity designed : the definitive guide to visual branding, David Airey
Resource Information
The item Identity designed : the definitive guide to visual branding, David Airey represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-St. Louis Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item Identity designed : the definitive guide to visual branding, David Airey represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-St. Louis Libraries.
This item is available to borrow from 1 library branch.
- Summary
- "Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world's most talented design studios. You'll see the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. You'll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points."--Amazon.com
- Language
- eng
- Extent
- 287 pages
- Note
- Includes index
- Contents
-
- Underline Studio (Art Museum)
- Fedoriv (Rezult)
- Freytag Anderson (Fraher Architects)
- Bedow (Fable Skateboards)
- Robot Food (Vocation)
- Together Design (Pearson)
- Believe in (Grain)
- Jack Renwick Studio (Carpenters Wharf)
- ico Design (Burst)
- Lundgren+Lindqvist (Markus Form)
- Introduction.
- Thank you
- Indentity case studies.
- Lantern (Primal Roots)
- Base (Ruhrtriennale)
- Pharus (Rio Cello)
- OCD (Ad Age)
- Rice Creative (Rooster Beers)
- Foreign Policy (Gallery & Co.)
- Isbn
- 9781631595943
- Label
- Identity designed : the definitive guide to visual branding
- Title
- Identity designed
- Title remainder
- the definitive guide to visual branding
- Statement of responsibility
- David Airey
- Title variation
- ID
- Subject
-
- Branding (Marketing)
- Business and Management
- Business and Management
- Case studies
- Case studies
- Case studies
- Design
- Design
- Design
- Identity (Philosophical concept)
- Identity (Philosophical concept)
- Branding (Marketing)
- Identitätsentwicklung
- Identitätsentwicklung
- Markenname
- Markenname
- Markenpolitik
- Markenpolitik
- Produktgestaltung
- Produktgestaltung
- Produktimage
- Produktimage
- Identity (Philosophical concept)
- Branding (Marketing)
- Language
- eng
- Summary
- "Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world's most talented design studios. You'll see the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. You'll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points."--Amazon.com
- Cataloging source
- YDX
- http://library.link/vocab/creatorDate
- 1979-
- http://library.link/vocab/creatorName
- Airey, David
- Dewey number
- 658.8/27
- Illustrations
- illustrations
- Index
- index present
- LC call number
-
- HF5415.1255
- HF5415.1255
- LC item number
-
- .A388 2019
- .A398 2019
- Literary form
- non fiction
- http://library.link/vocab/subjectName
-
- Branding (Marketing)
- Identity (Philosophical concept)
- Design
- Business and Management
- Branding (Marketing)
- Design
- Identity (Philosophical concept)
- Markenname
- Markenpolitik
- Produktgestaltung
- Produktimage
- Identitätsentwicklung
- Business and Management
- Label
- Identity designed : the definitive guide to visual branding, David Airey
- Note
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
-
- Underline Studio (Art Museum)
- Fedoriv (Rezult)
- Freytag Anderson (Fraher Architects)
- Bedow (Fable Skateboards)
- Robot Food (Vocation)
- Together Design (Pearson)
- Believe in (Grain)
- Jack Renwick Studio (Carpenters Wharf)
- ico Design (Burst)
- Lundgren+Lindqvist (Markus Form)
- Introduction.
- Thank you
- Indentity case studies.
- Lantern (Primal Roots)
- Base (Ruhrtriennale)
- Pharus (Rio Cello)
- OCD (Ad Age)
- Rice Creative (Rooster Beers)
- Foreign Policy (Gallery & Co.)
- Control code
- 1035445507
- Dimensions
- 26 cm
- Extent
- 287 pages
- Isbn
- 9781631595943
- Lccn
- 2020301031
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- color illustrations
- System control number
- (OCoLC)1035445507
- Label
- Identity designed : the definitive guide to visual branding, David Airey
- Note
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
-
- Underline Studio (Art Museum)
- Fedoriv (Rezult)
- Freytag Anderson (Fraher Architects)
- Bedow (Fable Skateboards)
- Robot Food (Vocation)
- Together Design (Pearson)
- Believe in (Grain)
- Jack Renwick Studio (Carpenters Wharf)
- ico Design (Burst)
- Lundgren+Lindqvist (Markus Form)
- Introduction.
- Thank you
- Indentity case studies.
- Lantern (Primal Roots)
- Base (Ruhrtriennale)
- Pharus (Rio Cello)
- OCD (Ad Age)
- Rice Creative (Rooster Beers)
- Foreign Policy (Gallery & Co.)
- Control code
- 1035445507
- Dimensions
- 26 cm
- Extent
- 287 pages
- Isbn
- 9781631595943
- Lccn
- 2020301031
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- color illustrations
- System control number
- (OCoLC)1035445507
Subject
- Branding (Marketing)
- Business and Management
- Business and Management
- Case studies
- Case studies
- Case studies
- Design
- Design
- Design
- Identity (Philosophical concept)
- Identity (Philosophical concept)
- Branding (Marketing)
- Identitätsentwicklung
- Identitätsentwicklung
- Markenname
- Markenname
- Markenpolitik
- Markenpolitik
- Produktgestaltung
- Produktgestaltung
- Produktimage
- Produktimage
- Identity (Philosophical concept)
- Branding (Marketing)
Genre
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.umsl.edu/portal/Identity-designed--the-definitive-guide-to/ZEa26ZYiEkA/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.umsl.edu/portal/Identity-designed--the-definitive-guide-to/ZEa26ZYiEkA/">Identity designed : the definitive guide to visual branding, David Airey</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.umsl.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.umsl.edu/">University of Missouri-St. Louis Libraries</a></span></span></span></span></div>
