Coverart for item
The Resource Identity designed : the definitive guide to visual branding, David Airey

Identity designed : the definitive guide to visual branding, David Airey

Label
Identity designed : the definitive guide to visual branding
Title
Identity designed
Title remainder
the definitive guide to visual branding
Statement of responsibility
David Airey
Title variation
ID
Creator
Author
Subject
Genre
Language
eng
Summary
"Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world's most talented design studios. You'll see the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. You'll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points."--Amazon.com
Cataloging source
YDX
http://library.link/vocab/creatorDate
1979-
http://library.link/vocab/creatorName
Airey, David
Dewey number
658.8/27
Illustrations
illustrations
Index
index present
LC call number
  • HF5415.1255
  • HF5415.1255
LC item number
  • .A388 2019
  • .A398 2019
Literary form
non fiction
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Identity (Philosophical concept)
  • Design
  • Business and Management
  • Branding (Marketing)
  • Design
  • Identity (Philosophical concept)
  • Markenname
  • Markenpolitik
  • Produktgestaltung
  • Produktimage
  • Identitätsentwicklung
  • Business and Management
Label
Identity designed : the definitive guide to visual branding, David Airey
Instantiates
Publication
Copyright
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Underline Studio (Art Museum)
  • Fedoriv (Rezult)
  • Freytag Anderson (Fraher Architects)
  • Bedow (Fable Skateboards)
  • Robot Food (Vocation)
  • Together Design (Pearson)
  • Believe in (Grain)
  • Jack Renwick Studio (Carpenters Wharf)
  • ico Design (Burst)
  • Lundgren+Lindqvist (Markus Form)
  • Introduction.
  • Thank you
  • Indentity case studies.
  • Lantern (Primal Roots)
  • Base (Ruhrtriennale)
  • Pharus (Rio Cello)
  • OCD (Ad Age)
  • Rice Creative (Rooster Beers)
  • Foreign Policy (Gallery & Co.)
Control code
1035445507
Dimensions
26 cm
Extent
287 pages
Isbn
9781631595943
Lccn
2020301031
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
color illustrations
System control number
(OCoLC)1035445507
Label
Identity designed : the definitive guide to visual branding, David Airey
Publication
Copyright
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Underline Studio (Art Museum)
  • Fedoriv (Rezult)
  • Freytag Anderson (Fraher Architects)
  • Bedow (Fable Skateboards)
  • Robot Food (Vocation)
  • Together Design (Pearson)
  • Believe in (Grain)
  • Jack Renwick Studio (Carpenters Wharf)
  • ico Design (Burst)
  • Lundgren+Lindqvist (Markus Form)
  • Introduction.
  • Thank you
  • Indentity case studies.
  • Lantern (Primal Roots)
  • Base (Ruhrtriennale)
  • Pharus (Rio Cello)
  • OCD (Ad Age)
  • Rice Creative (Rooster Beers)
  • Foreign Policy (Gallery & Co.)
Control code
1035445507
Dimensions
26 cm
Extent
287 pages
Isbn
9781631595943
Lccn
2020301031
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
color illustrations
System control number
(OCoLC)1035445507

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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