Coverart for item
The Resource La gestión de los interesados como clientes : patrocinio, asociación, liderazgo y cuidadanía, Mario Henrique Trentim, PfMP, CBAP

La gestión de los interesados como clientes : patrocinio, asociación, liderazgo y cuidadanía, Mario Henrique Trentim, PfMP, CBAP

Label
La gestión de los interesados como clientes : patrocinio, asociación, liderazgo y cuidadanía
Title
La gestión de los interesados como clientes
Title remainder
patrocinio, asociación, liderazgo y cuidadanía
Statement of responsibility
Mario Henrique Trentim, PfMP, CBAP
Creator
Author
Subject
Genre
Language
  • spa
  • eng
  • spa
Summary
From the publisher: Your project operates in a dynamic world of stakeholders: from the familiar members of your local project team to hidden project opponents that aren't listed on any org chart. And your success hinges on your ability to meet or exceed their expectations. Success in this rapidly changing environment mandates a new approach. Veteran project management practitioner and professor Mário Trentim, PMP, PMI-RMP, PRINCE2, offers project managers a new solution: use Complex Sales techniques to engage stakeholders as clients. Written in a candid and conversational style, this highly accessible guide effortlessly blends theory with proven practice in order to equip you with new tools and techniques you can apply right away. The book begins by establishing a working understanding of advanced stakeholder theory. It then takes you step-by-step through the complex stakeholder management process. Drawing equally upon experience, cutting-edge research and proven management models, the book teaches how to identify and engage stakeholders up front, how to find out what they really want and how to manage, monitor and control their engagement throughout your project. This invaluable guide focuses solely on presenting what works, so its approach interweaves insights from a wide range of perspectives: the PMBOK Guide, Agile, PRINCE2, Emotional Intelligence, Soft Systems Methodology... even Sun Tzu and Machiavelli are referenced within its pages
Cataloging source
N$T
http://library.link/vocab/creatorName
Trentim, Mário Henrique
Dewey number
658.404
Illustrations
illustrations
Index
no index present
Language note
In Spanish; translated from the original English
LC call number
HD69.P75
LC item number
T74 2015
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Project management
  • Customer relations
  • BUSINESS & ECONOMICS / Industrial Management
  • BUSINESS & ECONOMICS / Management
  • BUSINESS & ECONOMICS / Management Science
  • BUSINESS & ECONOMICS / Organizational Behavior
  • Customer relations
  • Project management
  • Manage Stakeholder Engagement
Label
La gestión de los interesados como clientes : patrocinio, asociación, liderazgo y cuidadanía, Mario Henrique Trentim, PfMP, CBAP
Instantiates
Publication
Copyright
Note
Official Spanish translation of "Managing stakeholders as clients." Caption title
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Cimientos -- ¿Quiénes son ellos? -- ¿Por qué preocuparse for los interesados? -- Los cuartro navíos -- Gestión de los interesados -- Identificar a los interesados y sus necesidades -- Gestionar la participación y las expectativas -- Construr un sólido plan de comunicaciones -- Lograr aceptación (buy-in) -- ¡Manténgase en contracto! -- Gestión de equipos -- La gestión de los interesador como clientes: Marco Teórico Y Ejemplos -- Conclusiones -- Bibliografía
Control code
953583184
Dimensions
unknown
Extent
1 online resource (xiv, 233 pages)
File format
unknown
Form of item
online
Isbn
9781628251722
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)953583184
Label
La gestión de los interesados como clientes : patrocinio, asociación, liderazgo y cuidadanía, Mario Henrique Trentim, PfMP, CBAP
Publication
Copyright
Note
Official Spanish translation of "Managing stakeholders as clients." Caption title
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Cimientos -- ¿Quiénes son ellos? -- ¿Por qué preocuparse for los interesados? -- Los cuartro navíos -- Gestión de los interesados -- Identificar a los interesados y sus necesidades -- Gestionar la participación y las expectativas -- Construr un sólido plan de comunicaciones -- Lograr aceptación (buy-in) -- ¡Manténgase en contracto! -- Gestión de equipos -- La gestión de los interesador como clientes: Marco Teórico Y Ejemplos -- Conclusiones -- Bibliografía
Control code
953583184
Dimensions
unknown
Extent
1 online resource (xiv, 233 pages)
File format
unknown
Form of item
online
Isbn
9781628251722
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)953583184

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      38.710138 -90.311107
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