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The Resource Predictably irrational : the hidden forces that shape our decisions, Dan Ariely

Predictably irrational : the hidden forces that shape our decisions, Dan Ariely

Label
Predictably irrational : the hidden forces that shape our decisions
Title
Predictably irrational
Title remainder
the hidden forces that shape our decisions
Statement of responsibility
Dan Ariely
Creator
Subject
Language
eng
Summary
This evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly. In a series of illuminating, often surprising experiments, the author, a MIT behavioral economist, refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience withgroundbreaking research, he explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, he discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They are systematic and predictable, making us predictably irrational. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, he explains how to break through these systematic patterns of thought to make better decisions. This book offers ways to change the way we interact with the world one small decision at a time
Cataloging source
UPZ
http://library.link/vocab/creatorName
Ariely, Dan
Dewey number
330
Illustrations
illustrations
Index
index present
LC call number
HB74.P8
LC item number
A75 2008
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Decision making
  • Reasoning (Psychology)
  • Judgment
  • Economics
  • Consumer behavior
  • Emotions
  • Marketing
  • Consumers
  • Social values
  • Consumption (Economics)
Label
Predictably irrational : the hidden forces that shape our decisions, Dan Ariely
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The truth about relativity: why everything is relative, even when it shouldn't be -- The fallacy of supply and demand: why the price of pearls, and everything else, is up in the air -- The cost of zero cost: why we often pay too much when we pay nothing -- The cost of social norms: why we are happy to do things, but not when we are paid to do them -- The influence of arousal: why hot is much hotter than we realize --The problem of procrastination and self-control: why we can't make ourselves do what we want to do -- The high price of ownership: why we overvalue what we have -- Keeping doors open: why options distract us from our main objective -- The effect of expectations: why the mind gets what it expects -- The power of price: why a 50-cent aspirin can do what a penny aspirin can't -- The context of our character, part I: why we are dishonest, and what we can do about it -- The context of our character, part II: why dealing with cash makes us more honest -- Beer and free lunches: what is behavioral economics, and where are the free lunches?
Control code
182521026
Dimensions
23 cm
Edition
1st ed.
Extent
xxii, 280 pages
Isbn
9780061353239
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)182521026
Label
Predictably irrational : the hidden forces that shape our decisions, Dan Ariely
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The truth about relativity: why everything is relative, even when it shouldn't be -- The fallacy of supply and demand: why the price of pearls, and everything else, is up in the air -- The cost of zero cost: why we often pay too much when we pay nothing -- The cost of social norms: why we are happy to do things, but not when we are paid to do them -- The influence of arousal: why hot is much hotter than we realize --The problem of procrastination and self-control: why we can't make ourselves do what we want to do -- The high price of ownership: why we overvalue what we have -- Keeping doors open: why options distract us from our main objective -- The effect of expectations: why the mind gets what it expects -- The power of price: why a 50-cent aspirin can do what a penny aspirin can't -- The context of our character, part I: why we are dishonest, and what we can do about it -- The context of our character, part II: why dealing with cash makes us more honest -- Beer and free lunches: what is behavioral economics, and where are the free lunches?
Control code
182521026
Dimensions
23 cm
Edition
1st ed.
Extent
xxii, 280 pages
Isbn
9780061353239
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)182521026

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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