Coverart for item
The Resource Raising consumers : children and the American mass market in the early twentieth century, Lisa Jacobson

Raising consumers : children and the American mass market in the early twentieth century, Lisa Jacobson

Label
Raising consumers : children and the American mass market in the early twentieth century
Title
Raising consumers
Title remainder
children and the American mass market in the early twentieth century
Statement of responsibility
Lisa Jacobson
Creator
Subject
Genre
Language
eng
Summary
-- Miriam Forman-Brunell, University of Missouri-Kansas City
Member of
Cataloging source
COCUF
http://library.link/vocab/creatorDate
1962-
http://library.link/vocab/creatorName
Jacobson, Lisa
Dewey number
339.4/7/0830973
Illustrations
illustrations
Index
index present
LC call number
HF5415.33.U6
LC item number
J33 2004eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Popular cultures, everyday lives
http://library.link/vocab/subjectName
  • Child consumers
  • Market segmentation
  • Target marketing
  • Advertising and children
  • POLITICAL SCIENCE
  • BUSINESS & ECONOMICS
  • HISTORY
  • Advertising and children
  • Child consumers
  • Market segmentation
  • Target marketing
  • United States
Label
Raising consumers : children and the American mass market in the early twentieth century, Lisa Jacobson
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 227-281) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Illustrations; Acknowledgments; Abbreviations; Introduction; 1. ""Big Sales from Little Folks"": The Development of Juvenile Advertising; 2. From Thrift Education to Consumer Training: Reforming the Child Spender; 3. Heroes of the New Consumer Age: Imagining Boy Consumers; 4. Athletic Girls and Beauty Queens: Imagining the Peer-Conscious Adolescent Consumer; 5. Revitalizing the American Home: Playrooms, Parenting, and the Middle-Class Child Consumer; 6. Radio Clubs and the Consolidaton of Children's Consumer Culture During the Great Depression; Epilogue; Notes; Index
Control code
216947112
Dimensions
unknown
Extent
1 online resource (xii, 299 pages)
Form of item
online
Isbn
9780231509244
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
http://library.link/vocab/ext/overdrive/overdriveId
  • 22573/cttgq3m1
  • 96e1cd88-6f95-4a77-9357-05f91caf006d
Specific material designation
remote
System control number
(OCoLC)216947112
Label
Raising consumers : children and the American mass market in the early twentieth century, Lisa Jacobson
Publication
Bibliography note
Includes bibliographical references (pages 227-281) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Illustrations; Acknowledgments; Abbreviations; Introduction; 1. ""Big Sales from Little Folks"": The Development of Juvenile Advertising; 2. From Thrift Education to Consumer Training: Reforming the Child Spender; 3. Heroes of the New Consumer Age: Imagining Boy Consumers; 4. Athletic Girls and Beauty Queens: Imagining the Peer-Conscious Adolescent Consumer; 5. Revitalizing the American Home: Playrooms, Parenting, and the Middle-Class Child Consumer; 6. Radio Clubs and the Consolidaton of Children's Consumer Culture During the Great Depression; Epilogue; Notes; Index
Control code
216947112
Dimensions
unknown
Extent
1 online resource (xii, 299 pages)
Form of item
online
Isbn
9780231509244
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
http://library.link/vocab/ext/overdrive/overdriveId
  • 22573/cttgq3m1
  • 96e1cd88-6f95-4a77-9357-05f91caf006d
Specific material designation
remote
System control number
(OCoLC)216947112

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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