Coverart for item
The Resource Re-thinking the network economy : the true forces that drive the digital marketplace, Stan J. Liebowitz, (electronic resource)

Re-thinking the network economy : the true forces that drive the digital marketplace, Stan J. Liebowitz, (electronic resource)

Label
Re-thinking the network economy : the true forces that drive the digital marketplace
Title
Re-thinking the network economy
Title remainder
the true forces that drive the digital marketplace
Statement of responsibility
Stan J. Liebowitz
Title variation
True forces that drive the digital marketplace
Creator
Contributor
Subject
Language
eng
Summary
Annotation:
Cataloging source
CaPaEBR
http://library.link/vocab/creatorDate
1950-
http://library.link/vocab/creatorName
Liebowitz, S. J.
Dewey number
381/.1
LC call number
HF5548.32
LC item number
.L534 2002eb
http://library.link/vocab/relatedWorkOrContributorName
ebrary, Inc
http://library.link/vocab/subjectName
  • Electronic commerce
  • Internet
Summary expansion
Once upon a time, it was widely thought that Internet commerce could exist apart from traditional business strategy, and that all the known financial models previously relied on could be disregarded.What has become eminently apparent since the dot-com collapse is that standard economic theories apply to Internet business just as much as they do to any other enterprise. Many dot-coms have failed, but e-commerce isn't going away, and business leaders need to understand what went wrong in order to dominate in the real new economy. Rethinking the Network Economy examines exactly where, how, and why so many e-commerce firms went wrong, and how, utilizing traditional economic concepts, businesses can build the foundation for success in the future. The book analyzes issues such as: -- How tried-and-true formulas such as network effects, first-mover-wins, and supply-and-demand relate to e-businesses-- Why companies counting on locking in consumers will need to rethink their strategies-- When selling products over the Internet makes sense (and when it doesn't)-- The dangers of comparing profits of brick-and-mortar firms with Internet firms
Label
Re-thinking the network economy : the true forces that drive the digital marketplace, Stan J. Liebowitz, (electronic resource)
Instantiates
Publication
Note
Includes index
Contents
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
Control code
OCM1bookssj0000237258
Dimensions
unknown
Extent
xii, 224 p.
Governing access note
License restrictions may limit access
Isbn
9780814406496
Specific material designation
remote
System control number
(WaSeSS)ssj0000237258
Label
Re-thinking the network economy : the true forces that drive the digital marketplace, Stan J. Liebowitz, (electronic resource)
Publication
Note
Includes index
Contents
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
  • Introduction -- Basic economics of the internet -- Racing to be first : faddish and foolish -- The (non-) ubiquity of e-tailing? -- The value-profit paradox : the cruelty of competition and internet -- Can advertising revenues support the net? -- Copyright and the internet -- Conclusions : whither supply and demand?
Control code
OCM1bookssj0000237258
Dimensions
unknown
Extent
xii, 224 p.
Governing access note
License restrictions may limit access
Isbn
9780814406496
Specific material designation
remote
System control number
(WaSeSS)ssj0000237258

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