Coverart for item
The Resource Sales and marketing the six sigma way, Michael J. Webb ; with Tom Gorman, (electronic resource)

Sales and marketing the six sigma way, Michael J. Webb ; with Tom Gorman, (electronic resource)

Label
Sales and marketing the six sigma way
Title
Sales and marketing the six sigma way
Statement of responsibility
Michael J. Webb ; with Tom Gorman
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Webb, Michael J
Dewey number
658.8/02
LC call number
HF5415.13
LC item number
.W356 2006
http://library.link/vocab/relatedWorkOrContributorName
Gorman, Tom
http://library.link/vocab/subjectName
  • Marketing
  • Marketing
  • Six sigma (Quality control standard)
Label
Sales and marketing the six sigma way, Michael J. Webb ; with Tom Gorman, (electronic resource)
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 283-285) and index
Contents
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
Control code
OCM1bookssj0000283888
Dimensions
24 cm.
Dimensions
unknown
Extent
xix, 298 p.
Governing access note
License restrictions may limit access
Isbn
9781419521508
Lccn
2006008093
Other physical details
ill.
Specific material designation
remote
System control number
(WaSeSS)ssj0000283888
Label
Sales and marketing the six sigma way, Michael J. Webb ; with Tom Gorman, (electronic resource)
Publication
Bibliography note
Includes bibliographical references (p. 283-285) and index
Contents
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
  • The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management
Control code
OCM1bookssj0000283888
Dimensions
24 cm.
Dimensions
unknown
Extent
xix, 298 p.
Governing access note
License restrictions may limit access
Isbn
9781419521508
Lccn
2006008093
Other physical details
ill.
Specific material designation
remote
System control number
(WaSeSS)ssj0000283888

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      38.710138 -90.311107
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