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The Resource The right sensory mix : targeting consumer product development scientifically, Diana Derval

The right sensory mix : targeting consumer product development scientifically, Diana Derval

Label
The right sensory mix : targeting consumer product development scientifically
Title
The right sensory mix
Title remainder
targeting consumer product development scientifically
Statement of responsibility
Diana Derval
Creator
Subject
Language
eng
Cataloging source
UKM
http://library.link/vocab/creatorName
Derval, Diana
Dewey number
658.8342
Illustrations
illustrations
Index
index present
LC call number
HF5415.32
LC item number
.D468 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Consumer behavior
  • Consumers' preferences
  • Senses and sensation
  • Target marketing
  • Product differentiation
  • Verbraucherverhalten
  • Präferenz
  • Wahrnehmung
  • Produktdifferenzierung
  • Zielgruppe
Label
The right sensory mix : targeting consumer product development scientifically, Diana Derval
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
619662356
Dimensions
24 cm
Extent
xiv, 146 pages
Isbn
9783642120930
Isbn Type
(ebk.)
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
(OCoLC)619662356
Label
The right sensory mix : targeting consumer product development scientifically, Diana Derval
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
619662356
Dimensions
24 cm
Extent
xiv, 146 pages
Isbn
9783642120930
Isbn Type
(ebk.)
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
(OCoLC)619662356

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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