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The Resource The right sensory mix : targeting consumer product development scientifically, Diana Derval

The right sensory mix : targeting consumer product development scientifically, Diana Derval

Label
The right sensory mix : targeting consumer product development scientifically
Title
The right sensory mix
Title remainder
targeting consumer product development scientifically
Statement of responsibility
Diana Derval
Creator
Subject
Language
eng
Cataloging source
UKM
http://library.link/vocab/creatorName
Derval, Diana
Dewey number
658.8342
Illustrations
illustrations
Index
index present
LC call number
HF5415.32
LC item number
.D468 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Consumer behavior
  • Consumers' preferences
  • Senses and sensation
  • Target marketing
  • Product differentiation
  • Verbraucherverhalten
  • Präferenz
  • Wahrnehmung
  • Produktdifferenzierung
  • Zielgruppe
Label
The right sensory mix : targeting consumer product development scientifically, Diana Derval
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
619662356
Dimensions
24 cm
Extent
xiv, 146 pages
Isbn
9783642120923
Isbn Type
(hbk. : alk. paper)
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
(OCoLC)619662356
Label
The right sensory mix : targeting consumer product development scientifically, Diana Derval
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
619662356
Dimensions
24 cm
Extent
xiv, 146 pages
Isbn
9783642120923
Isbn Type
(hbk. : alk. paper)
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
System control number
(OCoLC)619662356

Library Locations

    • Thomas Jefferson LibraryBorrow it
      1 University Blvd, St. Louis, MO, 63121, US
      38.710138 -90.311107
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