The Resource When being no. 1 is not enough : the impact of advertising practices on minority-owned & minority-formatted broadcast stations, a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator, (electronic resource)

When being no. 1 is not enough : the impact of advertising practices on minority-owned & minority-formatted broadcast stations, a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator, (electronic resource)

Label
When being no. 1 is not enough : the impact of advertising practices on minority-owned & minority-formatted broadcast stations
Title
When being no. 1 is not enough
Title remainder
the impact of advertising practices on minority-owned & minority-formatted broadcast stations
Statement of responsibility
a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator
Title variation
  • When being number one is not enough
  • Impact of advertising practices on minority-owned & minority-formatted broadcast stations
  • Advertising study
  • FCC advertising study
Title variation remainder
the impact of advertising practices on minority owned and minority formatted broadcast stations
Creator
Contributor
Subject
Genre
Language
eng
Cataloging source
EYM
http://library.link/vocab/creatorName
Ofori, Kofi Asiedu
Government publication
federal national government publication
Illustrations
illustrations
Index
no index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Civil Rights Forum on Communications Policy
  • United States
http://library.link/vocab/subjectName
  • Minorities in broadcasting
  • Taxation of advertising
  • Radio advertising
  • Television advertising
  • African American consumers
  • Hispanic American consumers
Target audience
specialized
Label
When being no. 1 is not enough : the impact of advertising practices on minority-owned & minority-formatted broadcast stations, a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator, (electronic resource)
Instantiates
Publication
Note
  • Title from the Synopsis page; description based on screen of 2001-08-11
  • "FCC presented with adverstising study which reveals a tale of two systems; study shows broadcasters serving the minority community earn less per listener."
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
47765703
Dimensions
unknown
Edition
Last reviewed/updated: 2001-07-09.
Extent
1 online resource
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
Specific material designation
remote
System control number
(GPO)99308703
Label
When being no. 1 is not enough : the impact of advertising practices on minority-owned & minority-formatted broadcast stations, a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator, (electronic resource)
Publication
Note
  • Title from the Synopsis page; description based on screen of 2001-08-11
  • "FCC presented with adverstising study which reveals a tale of two systems; study shows broadcasters serving the minority community earn less per listener."
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
47765703
Dimensions
unknown
Edition
Last reviewed/updated: 2001-07-09.
Extent
1 online resource
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
Specific material designation
remote
System control number
(GPO)99308703

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